Fandecie Launches Art Concept Store

After launched a lingerie Pop-Up store in Chengdu China earlier, Fandecie, Embryform Group’s young lingerie label, now launches its art concept store with its fashion trip of “Fandecie Come & Play Magic Vanguard Party” gorgeously opening in Guangzhou.

In addition to the perfect presentation of the Pop-Up Store Fandecie art concept store, Fandecie brand also joints with the fashion shopping festivals of Guangzhou department stores, inviting Taiwan popular 90s young model Kun Ling to create a magic vanguard party. Here, the fashion trend rapidly strikes!

Pop-Up Store Fandecie art concept store, is a totally new sales model. It breaks the permanence of the flagship store and creates the feeling of fresh through unfixed locations. Besides, it also coincides with the popular attitude to ignore every conventional imagination, and gives birth to great sales result of chemical effects.

Fandecie’s Pop-Up Store, with the theme of "Come & Play", and with the combinations of sight, hearing and touch, aims to give customers new and unexpected underwear shopping experience.

In the party, Fandecie, the brand which always keeps in touch with fashion trend, showcases its classic works in a relaxed and vibrant atmosphere with the current popular form of Pop-Up Store, and vividly presents its SEXY& Chic fashion style.

Beijirong Underwear Launches SS13 Ordering Conference

Earlier this month, Beijirong Underwear has launched latest ordering conference for their SS13 collection in Shanghai, China.

Shanghai-based underwear brand Beijirong just launched a two-day ordering conference for the SS13 collection. More than 500 members attended this grand meeting, including distributor, dealer and supplier.

Beijirong showcased their SS13 underwear collection and announced 2013 development plan. The firm said online sales would become an important part in the next few years.

Beijirong, as one of the most renowned thermal wear brand in Mainland China, enjoys more than 15-year experience in underwear design and production.

For women who want to add a few new fashionable pieces of lingerie to their wardrobe, Beijirong offers comfortable and trendy underwear to ensure both elegance and confidence.

The full range of products of Beijirong includes lingerie, shape wear, sleepwear, homewear, thermal wear, and accessories.

Nowadays, sales network of Beijirong has covered over 28 provinces in China. High quality and fashionable design has won many titles in the textile industry, such as China Famous Brand, China Exemption Product and China Famous Underwear Label.

Chinese Apparel and Textiles Forum 2012 Launches in Shenzhen

Chinese Apparel and Textiles Forum 2012 was launched from 12th Sep to 14th Sep 201 2 in Shenzhen. This conference was exclusively sponsor by Temptation Code, a famous lingerie brand in China. 

During the forum, experts of apparel examination launched a speech about latest regulations of apparel inspection. At the same time, managers from domestic underwear brands shared their opinions on enterprise administration and operation. This forum was held by Shenzhen U-code Co. Ltd. and sponsored by Temptation Code.

Temptation Code is a young underwear brand in China, who is dedicated to the research and development of female underwear product. Latest range of Temptation Code combines great support function with fashion design. Position reaction from the consumers caused much noise in the underwear industry.

Mrs. May, design director of Temptation Code launched a speech in the three-day meeting, named as Innovative Appliance of Technology and Fabric. She shared design concept and latest invested fabrics of Temptation Code with the attendees, as so to call on underwear markets to pay more attention on product innovation and upgrade.

Experts expressed praise and approval to the achievement of Temptation Code. Mrs. May, on behalf of Temptation Code, promised to strike a brighter future in 2013.

http://news.globalintimatewear.com/Shows/7216/Chinese_Apparel_and_Textiles_Forum_2012_launches_in_Shenzhen.html

Shapeways Launches the First 3D printed Bikini

According to British “Daily Mail” reports, the world’s first 3D printed bikini is available to purchase from the online shop.

According to British “Daily Mail” reports, the world’s first 3D printed bikini is available to purchase from the online shop. Designed by American fashion studio “Continuum Fashion”, the bikini, named N12, is produced by American 3D company Shapeways by using the 3D printing technologies and the nylon 12 material. The sturdy nylon material is completely produced with 3D printing machine, and then spliced with seamless technology. Shapeways pointed out that, this nylon material is very “clean, strong and elastic”, so it can’t be broken during the printing process.

The design of this bikini presents the beautiful and complex patterns printed by 3D technologies, but also highlights the technology challenge that pliable and tough products can be made from nylon materials. Designers said that 3D printing bikini is just the beginning. In the future, there will be skirts and zipper products completely printed by 3D prnter. Any kind of clothing may be directly produced by this digital technology, but not the manual or machine sewing.

3D printer, appearing in the middle of 1990s, actually is the rapid prototyping apparatus adopted the light-curing and paper lamination technologies. The working principle is the same as the common printer installed with printing material such as liquid and power. When connecting to computer, the printing materials overlay together, eventually the blueprint in the computer will turn into real object.

The Eighth Shenzhen International Brand Underwear Fair to Launch on 10th May 2013

Press conference of The Eighth Shenzhen International Brand Underwear Fair was held earlier this week. SIUF 2013 is titled as New Start, New Across and New future and is planned to hold from 10th May to 12th May 2013.

After seven years of rapid development, Shenzhen International Brand Underwear Fair has become the leading professional brand underwear fair. Its brand positioning development, powerful media integration promotion, the wide concern of industry make it become the first choice to increase brand awareness and reputation, seek important business opportunities for many underwear enterprises, and also become the most influential annual event in China’s underwear industry.

A comprehensive platform of 51000 square meters with over 500 exhibitors and 40000 visitors, Shenzhen International Brand Underwear Fair tries to shape you the most professional trade venue.

Before the fair taking place, 2013 China International Intimate Apparel Culture Week is set between 6th May and 12th may 2013. Slogan for 2013 is “High-end, Typical, Interactive and Continuing.”

SIUF 2013 includes four live competitions- 2013 SIUF China Underwear Design Contest, 2013 SIUF China’s Underwear Industry Super Model Contest, 2013 SIUF Chinese Underwear Culture Creative Contest and 2013 SIIF China Household Clothing Design Contest.

Except for fashion shows to present latest fashion trends for underwear and loungewear, forums about retailing industry, E-commerce and brand marketing will come as well.

SIUF 2013 will be hosted by China Knitting Industrial Association and Guangdong Textile Association. Organizers are Shenzhen Textile Industry Association and Shenzhen Shengshi Bowen Exhibition Co. LTD.

How to Wear Healthy Briefs during Menstrual Period ?

Some women wear tight underwear during menstrual period, for the tight underwear not only can beautify the figure, but also can avoid the side leakage. But experts warn that wearing tight brief may bury hidden trouble for health and suggest that women should wear slightly loose brief during period.

Excessively tight underwear not only affects the blood circulation, respiratory and digestive function, but also induces gynecologic diseases. Especially in the period, the excessively tight underwear leads poor blood flow. Moreover, removing the tight brief may cause sudden pressure mutation to abdominopelvic cavity, resulting in blood backset that causes waist pain and abdominal pain during menstrual period.

In addition, women’s body resistance decreases during menstrual period, excessively tight clothes may cause some bacteria breeding and invasion, resulting in the occurrence or recurrence of vulva vaginitis. Therefore, women should not wear tight briefs during period, instead, they should wear the pure cotton, good permeability, slightly loose underwear and should frequently change and wash underwear, keep it dry and hygiene.

Gynecological experts suggest that the underwear worn in menstrual period should not be worn at ordinary times, because the viscose behind the sanitary towel will affect women’s health. It just like the tape torn down from glass, paper and cloth, there is a layer of sticky glue left behind and hard to remove. The viscose in sanitary towel is also left behind and sticks to the inside briefs.

At present, most of the viscose behind the sanitary towels used by Chinese women is industrial but notthe eatable sticky glue. It is not just the criterion difference. Strictly speaking, the industrial viscose cannot be directly touch skin, especially women’s sensitive and delicate skin.

It is still not sure whether this kind of  chemical viscose is poisonous or not, and in clinical, there is not solid relevant epidemiological survey data to prove that this viscose leads to the increase of genital diseases among young women in recent year. But no matter the viscose itself may cause disease or not, without being noticed by naked eyes, the viscose sticks to underwear and may adsorb some pathogens, that cannot be removed only by washing or sun exposure.

How to Improve Lingerie’s Sales Volume in Dull Season

The sales volumes of lingerie are being down since July which is also consider as the dormant period of “Golden September and Silver October”. Sales volume can be achieved in busy season while in dull season it depends on the brand popularity. People are used to this thinking mode and leave too much market developing space that can be imagined. That is to say, brand popularity and sales volume could also be done in dull season.

The sales volumes of lingerie are being down since July which is also consider as the dormant period of “Golden September and Silver October”. Sales volume can be achieved in busy season while in dull season it depends on the brand popularity.

People are used to this thinking mode and leave too much market developing space that can be imagined. That is to say, brand popularity and sales volume could also be done in dull season.

Promote the Products through Integration and Striving for Terminal

As we all known, some terminal resources are hard to gain and should be lower the prices to achieve high price sales in busy season. On the contrary, owing to the sales volume, many brands decline sales promotion which causes the idling of terminal resources in dull season.

However, it’s a good time to do sales promotion for the better display and promoting positions are easy to gain at this time.

Input of Market Promotion is sharply Decreased

As mentioned before, the idling of terminal resources in dull seasons are more, which provides lower prices for terminal promotion and even the free display. So it’s a good time to heat your products’ popularity.