Reason and Solution to Avoid Excessive Stock in Underwear Business Management

Rising general stock and stockout of particular products are two problems frustrating many underwear firms for long.

With change of customer demand, people lift their life standard and requirement. Intense competition leads to drop of gross profit and increasing stock. Underwear label should attach importance to interior administration and informatization, so as to improve traditional business process, working mode and commerce type.

Rising general stock and stockout of particular products are two problems frustrating many underwear firms for long. Rising trend toward identity makes prediction harder and harder. With growth of sales condition, stocking problem becomes too obvious to ignore. This condition leads to a vicious circle that one has to rely on discount to sell its goods.

Slow reaction of supply chain is another reason of excessive stock. Quick reaction to consumer need is the basic root to change this situation. Also, production scheme is an important factor to shorten chain period. Many underwear industry experts express.

With change of consumption habit and logistics method, e-commence has become new-born marketing channel. New technology creates a kind of new communication method that alters traditional trade process.

E-commerce is still a future concept in China market, acting as a new measure to capture customer and create added value. But traditional commerce is occupying the mass of underwear market, maniform IT general director said.